Author Archives: Douglas Austin

Planning for the Right Design for your Lanyards

The design can make your lanyards work for you or break your purpose for having them. It is prudent to select the most appropriate and suitable design for your purpose, organization, or business. There are several people who regard your lanyard as something that represents your company or organization. Your design should be able to send a message or information regarding the things you want to impart to the receiver. The design should be able to convey your good intentions to your target clients, members, or audience. It should somehow give accurate information about the things that the people could expect from you.

Conceptualizing the Suitable Design

LayardsIf you own a company, then it is only right to include your company logo or insignia to the design of your lanyard with some colorful additions (provided it is appropriate for the kind of business you have) to make it more attractive. A lanyard with the right combination of design elements can help attract target clients or audience.

It is important to choose the right color combinations for your lanyards. A good color combination can effectively draw attention, including the audience that you wish to attract. The right combination of colors can also make the lanyard more appealing and gorgeous.

You also need to consider the material to use in creating your lanyard as well as the purpose. If you want your lanyard to be used to carry a drinking bottle, then make sure that it will be able to support the weight of the water bottle that the user intends to carry.

You can also opt to have a separate batch of lanyard with a bit different design that aims to attract a particular type of group. The design, although a bit different from the usual, should still convey the things that your group, organization, or company upholds and promotes. Providing a lanyard design, that is a bit different, for each target group is one of the most effective ways of utilizing the full potential of your lanyard.

Keep in mind that when creating a design, make sure that it has something to do with the things that you offer. Don’t give false impression on your target audience or clients just to attract their attention. They will eventually accuse you of false advertisement and, to make matters worse, refuse to do business with you or get associated with your organization.

Design Ideas and Inspirations

It is not easy to design something that could really attract the target clients or audience. Most of the time, your creativity seems to drift away from you just when you need it most.

You can go to places that closely resemble the things that you offer, and you might just find the ideal design that you need for your lanyards. There are times when a little peace and quiet can help unleash your dormant creativity.

There are times when looking at a breathtaking scenery can spark an inspiration for your design. Taking a short walk can also help. You might need to travel and observe things along the way.

You can listen to your favorite music to ease your mind, and hopefully give you some inspiration as well. You can try reciting your favorite poem or verse and see if you will find something that you can use as a design for your lanyard.
Observing people in your company, clients and employees, might also help you come up with a good design. Looking at the spot where your business stands, and its surroundings might give you an idea for the most suitable design to make.

You can use things (that have something to do with your company and the things you offer) that people see everyday, and create a design that will make people remember your business whenever they see that particular thing. People will remember the design on your lanyard, and eventually your business, whenever they see the inspiration that you used in creating your design.

Remember that lanyards that have good design are difficult to forget and let go.